The Makers Program

Makers will learn how to form a legal entity and understand associated tax requirements.

Makers will learn how to build brand identity and establish a cohesive identity reinforced across platforms.

Makers will learn how to identify their target market and leveraging free platforms (social media, earned media) for exposure.

Makers will learn how to pitch retailers, create line sheets and develop sustainable pricing structures.

Makers will learn how to set up for booth displays, retail setup, and general presentation.

Makers will learn how to approach and handle manufacturing for their handmade items with regards to scalability.

Makers will learn bookkeeping best practices, budgeting, and projections.

Makers will learn how to raise funding through equity-free sources.

Makers will learn how the importance of business planning, goal setting, strategy and creating projections.

Makers will learn how to create strategic connections & build meaningful professional relationships.

Makers will share, critique, and receive feedback and reflect in preparation for final week.

Makers will introduce their products to the community & local retailers, test market with live feedback, and celebrate!